With three decades of global leadership spanning corporate turnarounds, board advisory roles, and entrepreneurial ventures, Elsa has built a reputation for transforming complex challenges into measurable growth. Her hybrid background as a CPA-qualified operator, practising coach, and serial advisor to boards bridges governance, strategy, and execution—whether scaling SMEs or optimizing multinational operations.
Signature Strengths
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Boardroom-to-shopfloor leadership, refined through multiple non-executive director and advisory board roles
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Profitability engineering, combining financial rigor with operational redesign to unlock trapped value
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M&A integration mastery, harmonizing people, processes, and systems post-transaction
Key Accomplishments
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Delivered US$15M annual cost savings through shared services consolidation and process reengineering
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Generated 12%+ EBITDA improvement via global vendor consolidation and tiered partnership programs
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Successfully managed 5 post-M&A integrations within 15 months across Asia-Pacific markets
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Advised 10+ ownership transitions, designing succession frameworks for family businesses and PE-backed firms
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Scaled a renewable materials venture from concept to commercial pilots with 3 strategic industry partnerships


